Mental Hygiene

Mental Hygiene — public-health content site

Evidence-informed habits across eight domains of mental wellness, designed so professionals, adults, and students can each find a path through the same body of research without getting lost in scattered sources.

What it is

mentalhygiene.net is a content site for a preventative mental wellness program. The same way brushing your teeth prevents cavities, the site treats mental hygiene as a daily practice — a curated set of evidence-based habits organized into eight lifestyle changes that work for people across the spectrum, from those managing clinical depression and anxiety to those who simply want to feel better.

The editorial idea anchoring the site is "habit stacking" — every new practice is framed as something you can layer onto something you're already doing (a conversation becomes a walking conversation), so the content doesn't ask readers to overhaul their lives to benefit.

Audiences

The site routes three distinct paths through the same underlying research so people land where the content matches their life:

Putting it into practice — St. Patrick's

The project has a physical anchor: St. Patrick's, a personal wellness center in construction since 2021, named for the salvaged grade-school stone header above the front door. It was designed and built with each of the eight lifestyle changes top of mind — phone-free, with space for yoga, basketball, puzzle making, greenhouse growing, and stargazing — and serves as both proof-of-concept and content source for the site.

Tech stack

How we work

Iterative copy + design partnership with the program's founder: discovery on what the content needs to say to each audience, propose structure, write/edit copy together, and ship it into the codebase so the editorial rhythm and the implementation stay aligned. The site is intentionally a small surface so the team can keep the editorial bar high without an ongoing engineering tax.